New Town Kolkata Development Authority (NKDA) has adopted an innovative approach in designing medians or fences colourfully and making bus stops more attractive with signages. Designer fence art in bamboo and steel or painting steel frames have been undertaken in these two stretches. One of the designs uses coloured bamboo strips within a designer steel contour, while the other uses steel and net to form a colourful pattern representing today’s modern cityscape. The signages at bus stops are being designed with the dual aim of information and publicity. The bus stand near Nazrul Tirtha displays information about movies while the one near Westin talks about Mother’s Wax Museum, a very popular tourist destination.